Carol-Anne Ward

Styling + Art Direction Info

We are all looking for meaning in life. Trying to interpret what we see, do and experience. Verbal, written and visual narratives allow us to explain and understand the world around us. Woven through writing, art, music, photography and film, storytelling is everywhere. 

My curiosity for life drives my work. I’ve always believed that there is beauty in everything, we just have to be open to seeing it. I love to ask questions, connect the dots between things, and develop concepts and visuals that resonate with others. I’m inspired by people, spaces and storytelling, which has made me obsessive about creating things that intrigue, challenge and sometimes just look beautiful. 

This outlook has led me on a journey to discover and explore where my passions lie. Through working in design agencies, curating and upholstery, I’m continuously learning in order to better understand how to use what people see and experience, to influence how they feel.

hello@carolanneward.com
+44 (0)7376 250 529
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Disco Lights ✕ Nigel Barker

Photographer + stylist worked on a disco lights chair shoot, playing with lights, colours, reflection + shadows.

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Styling + Art Direction: Carol-Anne Ward

Urban Mermaid ✕ Nigel Barker

Product + model Urban Mermaid Photoshoot with Sam Lightfinch.

Collection of Urban Mermaid lifestyle brand shots.

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Art Direction + Styling: Carol-Anne Ward  
Model: Sam Lightfinch

Team GB ✕ Nick Eagle

Team GB Heptathlon, Jo Rowland.

First in a series of Team GB action shots, that aim to capture the passion and drive in the moments of an athlete’s performance.

Photography: Nick Eagle https://www.nickeaglephotography.com/
Art Direction: Nick Eagle + Carol-Anne Ward

See It Differently ✕ Nick Eagle

A series of short social videos and collection of photography that aim to reduce parental conflict, commissioned by Good Things Foundation through Content OD. 

Watch the teaser video

Photography: Nick Eagle https://www.nickeaglephotography.com/
Art Direction: David Moore + Carol-Anne Ward  
Direction: David Moore + Richard Tissington


Explosion ✕ Nigel Barker

A collection of action shots of material being pushed into the air, seemingly exploding from the chair below.

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Art Direction: Carol-Anne Ward

Theatre / Cactus Farm ✕ Nigel Barker

A collection of product shots in The Abbeydale Picture House, using the old flaking backdrop of a 1920’s Art Deco listed building in contrast with the colourful and contemporary fabric of the Urban Mermaid furniture.

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Art Direction: Carol-Anne Ward

Performance ✕ Nigel Barker

Photographer’s own portfolio portraiture project, which highlights how everyday people transform into entertainers during a performance. This series takes an intimate look at these individuals and asks who they are, how they reach out to people and how they measure their performances. 

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Art Direction: Carol-Anne Ward
Performers: Maynard Flipflap, Paul Voodini + Ashton Carter 

Jemima Oliver ✕ Nigel Barker

Working with lighting, colour and texture.

Photography: Nigel Barker http://www.nigelbarkerphotography.co.uk/
Art Direction + Styling: Carol-Anne Ward
Make Up: Leanne Shaw